Proof Positivity: Proof Positivity

The Gift of Literacy

 

Imagine not being able to read.  About 1/4 of the adult population – that’s about 44million – possess level 1 literacy skills (the lowest so far).   I believe that learning to read can happen at any time but it’s more benificial to start at a young age.   “Researchers found that children from both English-speaking and Spanish-speaking, low-income families, had better language comprehension and cognitive development if their mothers began reading to them at an early age.
Many studies have demonstrated the benefits of parents reading to preschoolers in terms of improved language development.”

Starting Nov. 14, and ending Dec. 24 Borders® and Waldenbooks® stores nationwide are conducting a company-wide, community-based holiday book drive that’s expected to benefit hundreds of thousands of needy children across the nation.  The drive is for kids who may not have a book to call their own.  Customers can also choose to donate Borders’ own “Beckett the Bear,” a cuddly plush panda bear knowing that the books and the bears will go to a local non-profit organization, carefully chosen by each store.

Borders collected and delivered more than 600,000 books donated by generous customers during its August company-wide book drive. Recipient organizations included Reach Out and Read Michigan, Boys Town, the Ronald McDonald House and numerous other organizations.

“As avid readers we take for granted the access we have to books in our everyday lives, but the fact is many children don’t have books of their own,” said Mike Edwards, executive vice president and chief merchandising officer for Borders Group.  “We know that through our book drives, we are helping foster literacy, which is vitally important to families and to communities.”

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